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Archive for July, 2007

I just read Thomas Gad’s book “4-D Branding: Cracking the Corporate Code of the Network Economy” – a very straightforward and simple book on brand building. After reading the book, I got more convinced that a likable brand is built by one person, or a very small team with a clear, unified vision. Good ideas [...]

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I’ve been thinking about this for a while. I have freely chosen the things I want to do, but it seems like every option leads to a tremendous workload. James D. Brausch says something about this too. So am I a slave for my own dreams? When I chose, did I choose something that I [...]

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I just got this idea while doing the dishes. It might be stupid, but hey, at least it’s simple. A perfect way to get rid of problems! Just follow these four easy steps and you’ll be happy! This will be silly for you everybody who’s “got it straight”, but listen to what Poets of the [...]

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Recently I’ve been forced to organize things in our company. For this long, I and Lauri have shared the responsibility of leading our company. Decisions have been made together and the responsibility of making things happen has been equally shared. This has worked for some time, but it has not been really effective. There are [...]

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